Selling products to retailers or other businesses that will resell them.
A wholesale transaction supplies a business buyer rather than the final consumer. A brand may sell directly to retailers through its own sales team, or products may pass through a distributor before reaching a shop. Orders commonly involve quantities, delivery arrangements and payment terms agreed between the businesses. The retailer then offers the goods to its customers. Quantity alone does not define the channel, since the buyer’s purpose also matters. A brand can operate wholesale alongside its own stores and online sales, with different relationships and stock requirements for each route to market.
In job listings
Tapestry’s Account Manager, Wholesale role in London was responsible for maintaining and developing Coach’s leather goods business across the United Kingdom, Ireland and Scandinavia. The manager would act as the brand’s main point of contact and develop regional growth strategies, illustrating the account relationship behind a wholesale channel. Search local jobs for “wholesale”.
