Advising and selling to customers remotely through video, messaging or other digital contact.
Virtual selling brings personal sales assistance into a remote interaction. An advisor can discuss a customer’s needs, show products by video or exchange recommendations through chat and messaging. The conversation helps the customer assess options and decide how to proceed with a purchase without being physically present with the advisor. It can form part of a wider service that connects digital contact with store appointments or order fulfilment. The useful distinction is the presence of assisted selling: a customer browsing an online catalogue alone is using ecommerce, but is not necessarily receiving virtual selling support.
In job listings
Coach’s Senior Sales Associate role in Edinburgh required staff to model sales behaviours taught through company training programmes, including virtual selling services. The requirement positioned remote assistance as a practical sales skill to demonstrate in daily work, alongside the company’s wider approach to selling across channels. Search local jobs for “virtual selling”.
