Streetwear is a style of dress shaped by street culture, including the influence of hip hop on how everyday clothing and sportswear are worn.
A graphic T-shirt or a pair of trainers can appear in many different wardrobes. The streetwear connection lies in the design references and the ways a community wears or adapts the clothes. The Museum at FIT documents how hip hop artists and fans played with proportions and mixed sportswear with pieces from luxury houses. This history gives a buyer or sales advisor more to describe than a garment’s casual fit or the presence of a logo.
In job listings
Streetwear may describe a house’s market more than a skill. In buying, design, marketing or retail roles, it can signal an expectation that you understand this customer and the culture around the clothes. Search local jobs for “fashion”.
