- Employment
- Full-time
- Seniority
- Director
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Selective Retailing & Department Stores
- Posted
- 28, 2026
About NET-A-PORTER
Founded in 2000, NET-A-PORTER helped redefine luxury retail through a distinctive combination of curated fashion, editorial storytelling and digital innovation. As an employer, it brings together expertise across buying, technology, creative production, marketing, logistics and client service, connecting fashion sensibility with the precision of global e-commerce. Its international reach offers a setting for professionals drawn to both established maisons and emerging designers. Employees contribute to a customer experience shaped by product discovery, compelling content and attentive service. For talent seeking a career at the intersection of luxury and technology, NET-A-PORTER represents a distinctive environment within the evolving digital fashion landscape.
NET-A-PORTER seeks a Global Digital Marketing Director to lead global performance marketing across NET-A-PORTER and MR PORTER, overseeing a global media team and driving acquisition, performance, and brand relevance across markets. The role owns multi-channel growth strategy, media investment, full-funnel campaigns, analytics, partner negotiations, and leadership of 37 performance marketers. The position is hybrid; full-time.
Role & Responsibilities
- Architect multi-channel strategies to acquire high-net-worth and EIP customer cohorts globally.
- Manage direct performance media investment to maximize customer acquisition cost efficiency, average order value, and EBITDA growth.
- Lead localized, full-funnel performance campaigns across North America, Europe, the UK, APAC, and MEA, integrating Search (PMax), Paid Social, Affiliates, and Programmatic.
- Champion Search and Shopping, and potentially AI-driven automated bidding, to secure market-leading visibility for high-intent terms.
- Partner with Buying, Merchandising, Brand, and Finance to translate product drops and buys into high-converting campaigns.
- Lead relationships with major adtech platforms, including Google, Meta, and TikTok, to secure beta access and competitive rates.
- Mentor and scale a global team of 37 performance marketers, fostering a high-performance, test-and-learn culture.
Qualifications
- At least 15 years in digital performance marketing, including at least 5 years leading global acquisition in luxury ecommerce or retail within a multi-brand business.
- Proven success scaling acquisition for high-value segments across paid search, paid social, automation, and affiliates.
- Experience managing annual digital budgets and delivering strong ROI, low CAC, and high EBITDA contribution.
- Strong statistical background with expertise in GA4, MMM, DDA, and predictive LTV frameworks.
- Strong track record of leading cross-functional teams and presenting strategies to C-suite stakeholders.
Skills
Experience
At least 15 years in digital performance marketing, including at least 5 years leading global acquisition in luxury ecommerce or retail within a multi-brand business.
Education
Bachelor’s or Master’s degree in Marketing, Business, Economics, Statistics, or a quantitative field.
Workplace
This position is based in London, England, UK.
Explore jobs in England or in the UK.
Benefits
A pension to which both the employee and company contribute; a discount portal for items such as theme park and cinema tickets; staff discount and exclusive staff sales; private medical insurance; flexible working.
Culture
NET-A-PORTER’s workplace culture brings together luxury fashion expertise, editorial creativity and a digital-first mindset, with a strong focus on the customer experience. Its environment encourages collaboration across buying, content, technology and client service, combining meticulous attention to detail with the responsiveness of global e-commerce.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like NET-A-PORTER, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Director of Global Performance Marketing», «Global Digital Acquisition Director», «Director of Digital Growth Marketing», «Global Paid Media Director», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.