MAC Sales Lead

Department
Retail & Boutique Operations
Industry
Perfumes, Cosmetics & Prestige Beauty
Posted
Sept 22, 2026

MAC Counter Lead at Sephora White City, London | Full-time Retail Sales Management Role | Estée Lauder Companies

Role & Responsibilities

  • Drive sales turnover and market share growth while maintaining consumer focus
  • Maintain credible and professional brand image to all internal and external consumers
  • Maximize sales through effective selling, superior service delivery, and adherence to retail standards
  • Understand and communicate daily and weekly sales targets
  • Identify and leverage additional sales avenues including events, omnichannel, and digital channels
  • Monitor competitor activities and identify market opportunities
  • Leverage social media strategically to drive business and enhance brand image
  • Execute brand strategy and deliver local marketing and events initiatives aligned with retailer activity
  • Deliver exceptional service by implementing measures to improve service levels and create a zero-complaints mindset
  • Act as brand ambassador, ensuring brand values are represented and brought to life
  • Manage refunds and complaints according to company guidelines in consultation with Area Manager
  • Maintain current product knowledge and digital tool proficiency
  • Develop and execute consumer recruitment and retention strategies
  • Plan and ensure delivery of excellent retail standards across product, housekeeping, displays, messaging, and pricing
  • Review retail standards daily and maintain required quality levels
  • Complete deliveries, stock movements, and associated administration within company timeframes
  • Ensure all auditable processes and administration follow company guidelines
  • Minimize stock loss by implementing company security policies correctly
  • Maintain a safe working environment compliant with company and retailer policies
  • Achieve minimum 'Acceptable' grading during health and safety audits
  • Manage daily replenishment with appropriate corrective actions
  • Utilize commercial reports to inform sales performance decisions
  • Plan and deliver visual merchandising layouts according to guidelines and timescales
  • Identify and address stock and packaging issues
  • Manage promotions and discounts in accordance with company guidelines
  • Identify trends and suggest product performance enhancements

Qualifications

  • Experience in fast-paced retail and/or consumer-facing environments
  • Commercial understanding and industry awareness
  • Effective communication, organization, and prioritization skills
  • Ability to drive self-development
  • Product knowledge and proficiency with retail systems

Skills

Sales performance management Retail standards excellence Customer service delivery Visual merchandising Point-of-sale systems Omnichannel retail awareness Social media marketing Inventory management Stock loss prevention Health and safety compliance Digital tools and reporting

Experience

Demonstrated experience working in a fast-paced retail environment with proven sales achievement and consumer-facing service excellence. Background in point-of-sale management, brand representation, and retail operations preferred.

Education

No specific educational requirements stated.

Workplace

This position is based in London, England, UK.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like MAC, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Counter Lead», «Beauty Counter Supervisor», «Brand Counter Manager», «Retail Team Leader», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

MAC

MAC Sales Lead

London, UK

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