L’Oréal Luxe Beauty Activator

About L’Oréal Luxe

L’Oréal Luxe is the L’Oréal division responsible for luxury fragrance, makeup and skincare. It operates beauty houses including Lancôme, Kiehl’s and Aesop, and develops products under licence for fashion houses including Prada and Giorgio Armani.

Role & Responsibilities

• Represent L’Oréal Luxe brands as a Brand Ambassador, following One Luxe selling steps, services and retail excellence standards.
• Drive retail performance through service and events, achieving One Luxe KPIs and event targets.
• Lead by example to motivate store teams, share expertise and best practices, and support their retail achievements.
• When not hosting events or coaching, work in stores to model expected standards and drive performance in top doors.
• Motivate teams through engaging content on internal Luxe platforms.
• Build strong relationships with in-store teams and influence key stakeholders across the business.
• Plan and prioritise in-store events alongside retail and education priorities, maximising time and impact across stores.
• Share detailed feedback, key learnings and new initiatives regularly.
• Represent One Luxe at external events when requested.
• Keep abreast of makeup, skincare, fragrance and wellness trends to provide expert advice and personalised recommendations.
• Advocate for L’Oréal Luxe brands and share expertise on internal and external social media platforms in line with company guidelines.
• Drive CRM and data capture at events and store visits to increase customer loyalty.
• Contribute to regional retail performance and deliver exceptional consumer experiences.
• Create social media content.

Qualifications

• Genuine enthusiasm for people and luxury retail, with a focus on building loyalty and memorable in-store customer experiences.
• Passion for beauty and current trends, with the ability to inspire fast-paced retail teams, drive results and build connection with their brands.
• Self-starter who can engage store teams and create excitement while prioritising service and experience.
• Creative approach to planning and executing in-store events that support retail targets.
• Ability to influence and lead from the front, sharing event best practices; commercially aware and trend-led.
• Digital confidence, awareness of social media trends, and a strong on-camera presence.
• Flexible availability to meet business needs, including weekends.
• Comfortable travelling across the UK and staying overnight.
• Proven track record of delivering retail KPIs and driving retail through events, with exceptional customer service.

Skills

Benefits

Competitive salary and commission scheme; access to products from over 35 L’Oréal brands through an exclusive staff shop; 30 days of holiday including bank holidays; discounted dental insurance; mental health and financial wellbeing support resources; referral bonuses; and participation in L’Oréal for the Future sustainability initiatives.

Culture

Some roles serve a single house or counter. Others span several houses, from advisors who present more than one fragrance line to planners who coordinate stock across the division.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.