Diptyque Assistant Store Manager

About Diptyque

Founded in Paris in 1961 by Christiane Montadre-Gautrot, Desmond Knox-Leet and Yves Coueslant, Diptyque is a fragrance and lifestyle maison distinguished by its artistic heritage, imaginative storytelling and exacting craftsmanship. From its historic boutique at 34 Boulevard Saint-Germain, the house has cultivated an international presence through perfumes, scented candles and objects for the home. As an employer, Diptyque brings together talents across fragrance development, design, retail and corporate functions, united by an appreciation for beauty and the sensory experience. Its distinctive universe offers professionals the opportunity to contribute to a Parisian maison where creativity, attention to detail and thoughtful client relationships underpin the brand’s identity.

Diptyque is seeking an Assistant Store Manager in London to support store sales, customer experience, team development and day-to-day operations, including stock, cash controls, visual merchandising and events. The role is full-time.

Role & Responsibilities

• Deliver the store’s agreed sales KPIs, including sales, ATV, UPT, conversion and CRM, and motivate the team to achieve them.
• Support product launches in line with the Marketing Plan and HQ instructions, including sampling campaigns, in-store displays, layouts and window schemes.
• Work with the Business Manager to implement visual merchandising guidelines and train the team on all standards.
• Work with the Business Manager to manage launch previews, customer events, MDS and Fragrance Fittings.
• Set exemplary customer service standards for the store team and handle consumer queries and complaints professionally.
• Maintain and develop strong customer relationships and deliver impeccable service.
• Ensure staff have strong product knowledge, represent the brand effectively and can communicate new and key seasonal ranges.
• Maintain knowledge of key competitors and industry trends.
• Act as the store’s secondary point of contact for HQ, exchanging feedback and information professionally and articulately, and develop relationships with key HQ contacts to support the store’s commercial success.
• Work with the Store Manager to communicate the store’s commercial performance and, when indicated by results, make fact-based recommendations with the Business Manager to improve the business.
• Participate in regular team meetings to keep all staff informed about business matters.
• Maintain back-of-house areas to support the sales floor and keep the store clean, neat and tidy.
• Support the Business Manager in completing paperwork and reporting accurately and on time, daily, weekly and monthly as required; interpret sales data and set action plans agreed by HQ.
• Ensure cash-handling guidelines are followed, including for bank transactions and petty cash.
• Maintain full knowledge of till procedures and processes.
• Support the Business Manager in managing the store team and handling staffing issues where appropriate.
• Work with the Retail Area Manager and Business Manager to coach and develop staff on an ongoing basis using available tools.
• Work closely with the Business Manager to address team members’ performance issues smoothly, effectively, promptly and professionally.
• Understand store security, health and safety issues and requirements, and ensure all staff are aware of them.
• Support loss-prevention actions across risk management, physical security, store cash controls and inventory management.
• Work with the Business Manager and Operations Manager to manage store maintenance.
• Work with the Business Manager and Inventory Manager to monitor and maintain sufficient stock levels, conducting scheduled stocktakes as required.
• Act as Diptyque’s local-market retail expert by developing relationships with local retailers, the council and event contacts to maximise opportunities.
• Remain contactable as the store’s secondary key holder and work with the Business Manager to ensure emergency calls are handled appropriately.
• Manage emergency situations involving the store and team members in the Business Manager’s absence.
• Carry out general administrative duties.
• Abide by company rules and policies.

Skills

Culture

Diptyque’s workplace culture is shaped by its Parisian artistic heritage, combining creative expression with a meticulous approach to fragrance, design and storytelling. Across its métiers, the Maison places emphasis on curiosity, craftsmanship and attention to detail, inviting employees to bring its distinctive universe to life through thoughtful client experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.