Diesel Assistant Store Manager

Department
Retail & Boutique Operations
Industry
Fashion, Apparel & Leather Goods
Posted
Sept 9, 2026

About Diesel

Diesel, a prominent name in the denim and casual fashion industry, has consistently been at the forefront of innovation, setting trends and redefining the luxury market. As part of the OTB Group, Diesel operates globally, with a presence in over 80 countries and more than 400 company-owned stores. The brand is renowned for its premium casual wear and its commitment to delivering exceptional customer experiences.

Diesel seeks an Assistant Store Manager in London Westfield White City to drive sales, mentor retail staff, and deliver exceptional client experiences.

Role & Responsibilities

  • Support colleagues in creating memorable client experiences and hand-crafted retail moments
  • Act as a liaison between the sales team and Store Manager to drive individual and collective performance targets
  • Mentor and coach team members by offering proactive insights, reflections, and experiential guidance
  • Develop and implement business action plans to enhance sales across product categories and customer segments
  • Deliver specialized customer service and build loyal client relationships through CRM initiatives
  • Model best-in-class sales techniques and self-leadership, actively solving problems with positive outcomes
  • Contribute to a cohesive, energetic, and innovative store culture by engaging with broader community initiatives
  • Empower team members to accomplish tasks effectively and generate enthusiasm for positive team spirit
  • Build and maintain cross-departmental relationships while instilling a sense of belonging

Qualifications

  • Proven ability to drive business objectives and meet concession goals
  • Extensive experience delivering high-level customer service in a retail environment
  • Demonstrated leadership capability with experience in retail operations, budgeting, and planning
  • Strong communication and organizational skills with meticulous attention to detail
  • Genuine passion for fashion and styling with in-depth product knowledge
  • Proven track record in building and maintaining relationships across different departments
  • Ability to communicate honestly, openly, and constructively
  • Commitment to fostering an inclusive culture of diverse styles and talents

Skills

Customer service excellence Retail operations management Budgeting and financial planning Sales leadership CRM initiatives Team mentoring and coaching Strategic communication Problem-solving and decision-making Cross-functional collaboration Client relationship management

Experience

Extensive experience in retail operations, customer service delivery, and team leadership is required. Candidates should demonstrate a proven track record in driving sales performance, managing budgets, and leading high-performing retail teams in a fast-paced environment.

Workplace

This position is based in London, England, UK.

Culture

Diesel fosters a dynamic and inclusive workplace culture that values creativity, innovation, and collaboration. The brand encourages personal and professional growth, empowering employees to contribute to its legacy of excellence in the fashion industry.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Diesel, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Deputy Store Manager», «Store Manager Trainee», «Associate Store Manager», «Store Operations Supervisor», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Diesel

Diesel Assistant Store Manager

London, UK

Continue to the application.