Aveda Counter Lead

Role & Responsibilities

• Achieve customer service and sales targets through welcoming, authentic, and personalized service delivery
• Reflect a credible and professional brand image to all internal and external stakeholders at all times
• Maximize sales performance by employing effective selling techniques and maintaining excellent retail standards
• Understand and communicate daily and weekly sales targets to the team
• Maintain awareness of additional sales avenues including events, omnichannel, and digital channels
• Monitor competitor activities and identify missed business opportunities
• Leverage social media strategically to drive business growth while protecting and enhancing brand image
• Execute brand strategy locally, ensuring effective implementation of aligned retail plans
• Plan and implement local marketing and event initiatives in collaboration with retail partners
• Deliver excellence in customer service by establishing measures to continuously improve service levels and foster a surprise-and-delight culture
• Embody and champion brand values, serving as a brand ambassador across all interactions
• Manage refunds and customer complaints in accordance with company guidelines, escalating to the Area Manager where necessary
• Maintain current product knowledge using digital tools to ensure industry-leading customer experience
• Develop and execute a consumer recruitment and retention strategy to build a loyal customer base
• Review and maintain retail standards daily including product presentation, housekeeping, displays, messaging, and pricing
• Oversee deliveries, stock movements, and associated administration within agreed company timeframes
• Implement auditable processes and administration according to company guidelines, taking corrective action as required
• Fulfill all information requests accurately and within established deadlines
• Minimize stock loss by implementing and enforcing company security policies and procedures
• Create and maintain a safe working environment for customers and staff in compliance with company and retailer policies
• Ensure all health and safety responsibilities achieve a minimum grading of 'Acceptable' during audits
• Manage daily stock replenishment and take appropriate corrective action as needed
• Maximize sales performance by utilizing commercial reports to inform strategic decisions
• Plan and deliver visual merchandising layouts according to guidelines and agreed timescales
• Identify and address stock package issues, escalating to the Area Manager when necessary
• Manage all promotions and discounts in accordance with company guidelines

Qualifications

• Proven retail sales experience
• Team leadership experience with degree of responsibility appropriate to store size
• Experience in strategic planning and execution
• Ability to develop financial plans and manage resources effectively
• Working knowledge of computerized systems including email and Microsoft Excel
• Effective verbal and written communication skills
• Excellent interpersonal skills with ability to influence and win people over
• Results-oriented mindset with high drive to meet objectives and standards
• Demonstrated ability to exceed expectations and pursue goals beyond standard requirements
• Capacity to recognize and support the development needs of others
• Customer-centric approach with ability to anticipate and meet customer needs
• Diplomatic and tactful approach to managing difficult customer situations
• Team leadership capability with ability to hold others accountable
• Ability to cultivate and maintain extensive informal networks
• Demonstrated respect, helpfulness, and cooperative approach to teamwork
• High attention to detail and strong organizational skills
• Ability to work autonomously while contributing effectively to team objectives
• Proactive and positive approach to work and challenges
• Discretion, tact, and confidentiality when dealing with people

Skills

Experience

Minimum proven retail sales experience with demonstrated team leadership capability. Experience in strategic planning and execution, financial planning, and resource management is essential. The degree of experience required is proportionate to the business and store size.

Education

Not specified

Workplace

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.